Just as there is no such thing as overnight success, sustainable success is rarely achieved quickly or without intent. But in a world obsessed with productivity hacks, quick wins, easy personal change, and fast habit formation, it’s easy to overlook this truth. The highest performers in an arena, including executives, entrepreneurs, athletes, creatives, or stay-at-home parents, don’t rely on talent or hustle. They invest in themselves.
In other words, they get support and focus on their personal growth. They hire coaches to help them develop the ability to become successful—faster than they might think possible—and sustain that success by balancing all aspects of their lives. They become high performers in a variety of life arenas, including career, health, relationships, and even hobbies and free time.
If you want sustainable success, one of the most transformative investments you can make is hiring a Certified High Performance Coach.
But what is a Certified High Performance Coach, and what makes this type of coach different than, say, a life coach?
What Is a Certified High Performance Coach?
A Certified High Performance Coach (CHPC) is trained and credentialed by the High Performance Institute in a world-class, research-backed coaching methodology. High Performance Coaching was developed by Brendon Burchard, a leading expert in performance psychology and personal development. His research identified six habits that consistently set high performers apart—regardless of industry or background.
Unlike generic life coaching, Certified High Performance Coaches use a proven curriculum. Each of 12 core sessions focuses on achieving a specific result—helping the client develop the six high performance habits. This makes this style of coaching result-driven rather than client-driven. Certified High Performance Coaching focuses on building holistic, sustainable habits that elevate your life. Once a client completes the core sessions, the coach can guide them through three additional sets of 12 sessions, for a total of 48.
In the context of Certified High Performance Coaching, “high performance” means developing the behaviors and mindsets that help you succeed beyond standard norms consistently over the long term while maintaining positive well-being and relationships. In other words, high performance is about rising above your current success level in any given area of life—not someone else’s success level.
Performance can relate to any activity, not just sports or business. Increased performance levels help new moms, college students, CEOs and CFOs, dancers, writers, and engineers. In fact, higher performance supports anyone who desires more success and wants to live fully and reach their potential—and do so in a sustainable manner.
Why You Should Hire a Certified High Performance Coach
1. You Want More Success Without Overwhelm and Burnout
Many ambitious people achieve external success but feel exhausted, overwhelmed, disconnected, or unable to move to the next level. They suffer from burnout. Internally, they are anything but successful.
Since Certified High Performance Coaching is a holistic approach meant to help you achieve and sustain success internally and externally, a Certified High Performance Coach helps you avoid the overwhelm and burnout. The coach will help you clarify what truly matters and align your activities with your goals and values.
Additionally, a coach will help you change your thoughts and beliefs about what is necessary to succeed and stop the negative mental chatter that keeps telling you to do more. A Certified High Performance Coach might also help you improve productivity without sacrificing well-being.
High performance isn’t about doing more. It’s about doing what matters most with effectiveness and intention. It’s about performing at higher levels, not just at work but in all areas of life. That means finding balance and well-being—being successful in every way.
2. You Feel Stuck at Your Current Level
If you’ve plateaued in your career, finances, business, health, or personal life, it may not be due to lack of skill or even motivation. You may have a mindset issue, a blind spot, limiting beliefs, or a value conflict that is holding you back. That’s where hiring a coach who can help you grow personally helps.
A Certified High Performance Coach can help you uncover such issues, challenge you to step out of your comfort zone, build your confidence, and help you start moving toward the next level you seek. The coaching process helps uncover your inspired and strategic next steps, and action leads to clarity.
Also, a Certified High Performance Coach can help you see yourself more clearly as well. And that’s an important benefit of investing in coaching: a coach provides a mirror that reflects who you are currently being—your identity, habits, and mindset—and shows how they’re holding you back. That reflection helps you envision who you need—and want—to be to reach your next level of success in any life arena.
3. You’re Navigating a Major Transition
Career changes, promotions, launching a business, scaling a company, or even life transitions like marriage, divorce, death, or relocation can feel challenging to navigate. And such major transitions require identity shifts, integration of experiences, and the ability to look toward a positive future. High Performance Coaching supports you through transitional periods in a variety of ways. A coach can help you remain present to whatever is happening in your life, rather than getting lost in rumination about past regrets or negative future potentialities. Coaching tends to help you see opportunities that arise from challenges, strengthen your resilience, and make confident decisions based on the changes you face.
In fact, coaching has the highest ROI during times of transition. A coach can help you step into being someone new based on the changes you face. You can choose a new identity, habits, and mindset to help you cross the threshold into something new and exciting.
4. You Want High-Level Accountability
It’s easy to set goals. It’s harder to follow through consistently. While a Certified High Performance Coach is not an accountability coach, they can provide some structured accountability. In fact, each session begins with a period when you—the client—can discuss what you accomplished between sessions.
Additionally, each session offers an opportunity for ongoing reflection on your performance. It’s a Certified High Performance Coach’s job to challenge you and help you commit to the changes and goals you choose. Your coach can help you achieve higher levels of self-integrity, meaning you follow through on your own commitments.
Of course, Certified High Performance Coaching is about personal development and growth. Your sessions aren’t casual check-ins but opportunities for intentional growth.
5. You’re Already Successful and Want to Stay That Way
If you have been told that coaching is only for people who are struggling, not for those who are successful, that’s a lie. High achievers benefit greatly from investing in a coaching program, and they remain successful because they have coaches to keep pushing and challenging them.
Top performers across industries—from executives to elite athletes—maintain their edge by investing in coaches. In fact, they might have a variety of coaches in their court. Just as athletes work with performance coaches to stay competitive, professionals use Certified High Performance Coaching to remain sharp, focused, and fulfilled. (The same could be said of parents, other coaches, healers, artists, writers, and creatives of all types. And athletes also hire Certified High Performance Coaches to remain successful and level up their performance.)
Since Certified High Performance Coaching is a holistic style of coaching and focuses on creating balance and success in all areas of life, it’s a perfect choice for someone who wants to maintain their success. It helps you level up in areas unrelated to work, like health, fitness, hobbies, and relationships. Only with a balanced life in which you are succeeding in all arenas can you maintain your current level of success.
6. You Want a Holistic Upgrade
As mentioned, Certified High Performance Coaching is holistic. It doesn’t only impact your career, work, or professional life. Instead, applying the curriculum and its concepts transforms every area of your life.
It’s true that this brand of coaching addresses six key areas:
Clarity- Energy
- Courage
- Productivity
- Influence
- Necessity
The reason is simple: a study of high performers found that the most successful people across every industry and walk of life share six habits. And these habits ensure they succeed in all life arenas—not just at work. The habits are:
- Seek Clarity: Define your goals, identify who you want to be, and understand what brings you meaning.
- Generate Energy: Maintain physical, emotional, and mental health to sustain focus and joy.
- Raise Necessity: Create a compelling reason to perform, focusing on why high performance is essential.
- Increase Productivity: Focus on needle-moving actions and avoid distractions.
- Develop Influence: Build trust and positively influence those around you.
- Demonstrate Courage: Take bold action to achieve your goals.
The development of these habits doesn’t affect a single isolated area of life. They upgrade your entire operating system. That means you will have stronger relationships, improved leadership abilities, increased income potential, more free time, better health, and deeper fulfillment.
What It Costs You Not to Have a Certified High Performance Coach
Many people hesitate to hire a coach because they see it as an expense. They don’t see it as an investment in themselves, the quality of their lives, and their ability to fulfill their potential.
Consider this:
- What’s the cost of staying stuck for another year?
- What’s the cost of burnout?
- What’s the cost of underperforming in any role or life arena?
- What’s the cost of unrealized potential?
- What’s the cost of not living fully?
I’m sure you realize the cost of those things is much higher than hiring a Certified High Performance Coach.
Burchard, the High Performance Institute researchers, and graduates of the Master of Applied Positive Psychology (MAPP) program at the University of Pennsylvania developed a scale called the High Performance Indicator (HPI) to measure the factors that most strongly predict long-term success. The researchers found that the HPI correlates strongly with external measures of success, such as sales performance, academic GPA, the odds of executive promotion, and business unit financial success. However, they also correlate with important life outcomes, such as happiness, health, positive relationships, and confidence.
Additionally, studies demonstrated that the HPI was predictive of several important life outcomes:
- happiness
- confidence
- education level
- perceived excellence
- life satisfaction
- quality of interpersonal relationships
- work quality
- career impact
- income
If hiring a Certified High Performance Coach helped you get those outcomes, wouldn’t it be worth the investment? Of course, it would. And if you implement what you discover during your coaching sessions, the ROI on your investment is guaranteed. Ultimately, that ROI is your ability to fufill your potential and live fully.
Hiring a Certified High Performance Coach Doesn’t Mean You Need Fixing
Hiring a Certified High Performance Coach isn’t about fixing something broken. It’s about helping you step into being the person you know you can be and achieving what you know is possible for you.
It’s about:
- Thinking bigger
- Executing better
- Living more fully and intentionally
- Performing at your best—consistently
If you know that intentionally working on your personal growth makes the difference between success and failure, between leveling up and plateauing (or leveling down), between loving your life and tolerating it, working with a Certified High Performance Coach may be one of the best decisions you make.
High performance doesn’t happen accidentally. It’s intentional. It’s the result of your focus on personal growth, which leads to being your best self in all areas of life.
If you want more information on hiring me as your Certified High Performance Coach, click here. Or schedule a free 15-minute session to discuss coaching.
Why would you hire a Certified High Performance Coach? Tell me in a comment below. And please share this post with those who may benefit from reading it.
Image courtesy of fachrulrevlindi.
